How the foods are created and sold to people
Michael Moss of New York Times talked to more than 300
people in or formerly employed by the processed-food industry, from scientists
to marketers to C.E.O.’s.
After over four years of research and reporting he
found that it was a conscious effort — taking place in labs and marketing
meetings and grocery-store aisles — to get people hooked on foods that are
convenient and inexpensive.
Moss sheds light on how the foods are created and sold to
people who appear to be extremely vulnerable to the intensity of the food
industry’s formulations and selling campaigns.
A must read article The
Extraordinary Science of Addictive Junk Food in February 20, 2013 New York
Times.
Why do we really need to understand the nutrition facts of the food we eat?
ReplyDeleteModern food industry uses many preservatives, artificial colorants, additives, and chemicals in order to enhance the appearance, flavor, and shelf life of food we eat.
ReplyDeleteThe food industry is so complex and vast. A lot of research and hard work goes behind promoting a particular type of food and marketing it successfully.
ReplyDeleteTake McDonald’s for example. Or KFC. How they have changed our food habits is mind boggling. All this is because of their research on our likings and craving for junkies. They have almost hit a jackpot with this.
ReplyDeleteI think we can get fresh foods only from the village farmers.
ReplyDeleteI don’t believe in any conspiracy about food.
ReplyDelete