Wednesday, June 18, 2014

Misleading ads for weight loss products

Misleading ads for weight loss products target consumers desperate for results. 

To make it easier to spot false weight loss representations the Federal Trade Commission has compiled a list of seven statements in ads that are likely to be a tip-off to deception.

Think twice before purchasing a product that promises the following:

1. causes weight loss of two pounds or more a week for a month or more without dieting or exercise;
2. causes substantial weight loss no matter what or how much the consumer eats;
3. causes permanent weight loss even after the consumer stops using product;
4. blocks the absorption of fat or calories to enable consumers to lose substantial weight;
5. safely enables consumers to lose more than three pounds per week for more than four weeks;
6. causes substantial weight loss for all users; or
7. causes substantial weight loss by wearing a product on the body or rubbing it into the skin.

7 comments:

  1. Manufacturers will continue to offer products and so called "fat burning" solutions to the majority of society that is struggling with their weight. It's up to you to be skeptical of their claims and look for their credibility.

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  2. You can make money on anything. If people are stupid to buy it they have nobody else to blame but themselves.

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  3. People want easy solutions and if something promises quick weigh loss they go for it.

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  4. All of those things are so ridiculous. If people just had common sense about things like this, it would be much easier. There's no miracle weight loss product.

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  5. The person above who said that people want easy solutions (hence why these things suck them in with ease) hit the nail on the head. People stick themselves in an awful cycle by not wanting to really try as hard as they shoud, try these products that promise so much, and then convince themselves when it doesn't work that losing weight just doesn't work for them, that they're not capable like other people. But if they took the time to be aware of this, and just use common sense (I mean, it's pretty common knowledge that marketing can hardly be trusted in any industry, not just weight loss), then they wouldn't be weighing themselves down with unrealistic expectations...

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  6. The Federal Trade Commission says weight-loss products are one of the most-reported frauds.

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  7. I used to take weight loss pills that suppressed my urge to eat. But my problem was never eating too much, it was eating bad foods. Anyways, I never bothered with weight loss pills or anything related to it since. It's all a lie to steal our money away. It should be known, the best way to lose weight is to eat healthy and workout often.

    Simple as that.

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